UK fintech Rosecut, which offers digital financial planning, private banking and wealth management, has appointed Trequartista Consulting to handle its corporate communications.

Trequartista was launched in Q4 2021 by former Coutts media relations manager Chris Wilson, with the famous wealth manager and private bank also the former employer of Qiaojia Li, Rosecut’s founder.

She commented: “Rosecut is all about bringing the benefits of a private bank and wealth manager to as many people as possible. The benefits of financial advice, planning and wealth protection and growth should not be the reserve of the rich. Chris and Trequartista demonstrated a real passion for exactly what we’re trying to do and with their fantastic track-record and really easy-to-work-with and engaging personality, we’re excited to have them on board for the next stage of our growth.”

The official launch of the business is on the horizon, but the agency has already secured several top tier hits for Qiaojia as it continues to raise the founder’s profile, something Chris Wilson, Trequartista’s founder “particularly enjoys.”

He continued: “We have a great selection of clients at Trequartista and within that a wonderful array of founders. We love founder comms and working directly with young hungry businesses. Not only does it make the business of storytelling that bit more exciting and personal, but you get to learn so much too. Rosecut is a business right in our sweetspot. It is disrupting a market that desperately needs disrupting, and we’re bang up for the challenge.”